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X-ORIGINAL-URL:https://staging.export.business.ca.gov
X-WR-CALDESC:Events for California State Trade Expansion Program (STEP)
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DTSTART;VALUE=DATE:20220601
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SUMMARY:Virtual Cooking Demonstration and Recipe Development – Mexico
DESCRIPTION:The Western U.S. Agricultural Trade Association (WUSATA)\, in partnership with the USDA’s Foreign Agricultural Service and the California Department of Food and Agriculture (CDFA)\, is working with a small group of select chefs in Mexico who each have 4\,000-45\,000 followers. Businesses who participate in this event will be paired with the chef best fit for the market\, after which the selected chef will work to develop a recipe with their product and conduct a virtual cooking demonstration for online followers. Once a chef has completed a social media post and cooking demonstration\, WUSATA’s in-market representative will conduct social media advertising on select online platforms to boost the reach of each post. In addition to the virtual demonstration and social media campaign\, WUSATA will also create a digital recipe book of the developed recipes\, complete with high-resolution pictures and product information\, to promote via social media and include in future promotional outreach events. Following the conclusion of the program in November/December 2022\, participants will receive a 1-2 page summary of social media results\, an online copy of the cooking video\, and a link to the digital recipe book. Please contact Josh Eddy with any questions regarding this opportunity. The fee for participation is $150 USD\, but eligible businesses may receive partial reimbursement via the WUSATA FundMatch program.
URL:https://staging.export.business.ca.gov/event/virtual-cooking-demonstration-and-recipe-development-mexico/
LOCATION:Mexico; Virtual
CATEGORIES:Partner Activity
ATTACH;FMTTYPE=image/png:https://staging.export.business.ca.gov/wp-content/uploads/WUSATA-Logo.png
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DTSTART;VALUE=DATE:20220823
DTEND;VALUE=DATE:20220826
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SUMMARY:SuperZoo
DESCRIPTION:SuperZoo is a U.S. Department of Commerce Trade Event Partnership Program (TEPP)-supported event\, and the most attended pet industry trade show in North America. Since its establishment in 1950\, the show has served as a key event for the entire industry to connect\, learn\, and do business\, and it now boasts more buyers and education hours than any other industry event on the continent. With its rich education offerings\, easy-to-shop show floor\, and fun-filled atmosphere\, SuperZoo has earned its reputation as North America’s premier pet retail event – and the industry’s most productive and vibrant trade show of the year.  Please contact Daniel Giavina with any questions regarding this event. Participation fee varies by type of attendance.
URL:https://staging.export.business.ca.gov/event/superzoo/
LOCATION:Mandalay Bay\, Las Vegas
CATEGORIES:Partner Activity
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DTSTART;TZID=America/Los_Angeles:20220824T083000
DTEND;TZID=America/Los_Angeles:20220824T120000
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CREATED:20220414T210512Z
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UID:39143-1661329800-1661342400@staging.export.business.ca.gov
SUMMARY:Exporting 101: Pathways to International Markets
DESCRIPTION:The Fresno Center for International Trade Development (CITD) has partnered with the State Center Community College District\, the U.S. Commercial Service\, and GO-Biz to offer this introductory export training\, which will take place twice in 2022. Participants will learn about the process of exporting U.S. products\, keys for successful exporting\, the export documentation process\, and much more. Anyone who is considering exporting is encouraged to attend\, from entrepreneurs to business students. Members of any industry will benefit from this workshop\, but target industries include manufacturing\, equipment\, and food and beverages. Please contact Frank M. Nuñez with any questions regarding this event. Use code EXPORTGBIZ to receive a 25% discount on your registration fee.
URL:https://staging.export.business.ca.gov/event/exporting-101-pathways-to-international-markets/
LOCATION:Virtual
CATEGORIES:Partner Activity
ATTACH;FMTTYPE=image/png:https://staging.export.business.ca.gov/wp-content/uploads/Exporting-101-4x6-1.png
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